The biggest fair organizer operates in Vaasa
Fair company Pohjanmaan Expo Oy - Expo Österbotten Ab has operated in Vaasa since 1987. The owners of Pohjanmaan Expo are The City of Vaasa, Ostrobothnia Chambers of Commerce, Community of Mustasaari, The Cities of Kokkola and Pietarsaari and also Viexpo. Pohjanmaan Expo organizes fairs in Vaasa, Pietarsaari and Kokkola and it has a leading role in organizing fairs in Ostrabothnia.
The goal of Pohjanmaan Expo is to be a strong fair company, which is reliable,dynamic and serves its customers well. The business concept is to organize high quality fairs both regional and national level. Pohjanmaan Expo provides fairs for companies, businesses and organizations to boost their sale and marketing and also gives experiences for large audience.
Face to face with the customer
Fairs offer direct contact between companies offering products or services and customers that need them. The interactive nature of the media is enhanced by the fact that the customers come to fairs by their own choice. The exhibitors can create a large number of high quality customer contacts cost-effectively.
Exchange of acknowledgement in a union
The Finnish Union of Trade Fair Organisers (Messujärjestäjien Unioni ry) is a link between fair organizers and state authorities and legislators. All the members have their statistics of exhibitors and visitors audited by the Finnish Audit Bureau of Media, which makes the figures internationally comparable. The Union was founded in 1996 to promote the industry and enhance cooperation between fair organizers.
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